Arthur is also an author. His book, Carly’s Voice, is a bestseller.
Arthur has come a long way from the streets of Queens, NY. His career included stints in sales (Xerox) and marketing (Kraft/General Foods) before deciding on a life in advertising. In starting john st. in 2001, his goal was to create a “creative collaborative” without the silos, or bureaucracy or territorialism he’d seen in his previous lives. He believes creativity is a powerful business tool and has led his team to win more advertising effectiveness awards than any other agency in the last decade. Arthur is a passionate advocate for children with autism and his best-selling book, Carly’s Voice, has been translated into six languages.
Angus thinks Napoleon Dynamite stole his signature look from 1982.
Angus paid for his first TV shoot with his own money and got paid back (and then some) when the campaign won two Golds at the Marketing Awards. He believes passionately in the power of multi-platform storytelling and is proud of the fact that john st. has created Canada’s best social media campaign the last three years running and one of TED’s Top 10 Ideas Worth Spreading in the world in 2011. He recently judged the Film and Branded Content categories at the 2012 Cannes Film Festival, emerging both inspired and sunburned. When he’s not working, Angus keeps busy playing sports with his wife and three children who keep him happily exhausted.
Stephen’s comic book collection is approaching “living in Mom’s basement” status.
Stephen graduated from OCAD in 1988, and over the next 10 years established himself as one of Canada’s top art directors. He was named Creative Director of Ammirati & Puris (with creative partner Angus Tucker) before leaving to start john st. Stephen has championed john st.’s emergence as a digital leader in social, interactive and mobile. He has chaired the Marketing Awards, the Bessies, Strategy magazine’s Shift Disturbers conference, and served on the jury at Cannes 2009. Stephen loves, in no particular order, his son, his dog, Batman comic books, and his wife Eva. Stephen also gives amazing Instagram.
Jane was part of a mime troupe in high school that toured internationally.
Jane Tucker is Managing Director and head of Account Service at john st. She oversees all the operations of the agency – optimizing the planning, creative, design, digital and production processes. Under Jane’s operational leadership, john st. has been recognized as an agency that has “gotten it right,” providing clients with an integrated model that works in an increasingly complex media and digital world. She must be doing a good job: john st. was Strategy magazine’s Digital Agency of the Year and Agency of the Year lists in both 2011 and 2012. Jane has three children at home – 11, 14 and 16 years old – and has thus driven to every arena in Southern Ontario.
Emily likes to do the very tricky Firefly yoga pose at our Xmas parties.
As Director of Strategic Planning, Emily leads both the Experience Planning and Brand Planning disciplines. She was named one of Canada’s first Directors of Strategic Planning, and has successfully built a diverse group that balances science and creativity to uniquely understand human behaviour and motivation. She developed our values-based segmentation model, which has been the foundation for much of john st.'s most effective and enduring work for clients like Tangerine (formerly ING Direct), Wiser's, Cashmere and Stanfield's. She also loves (in no particular order) the colour orange, everything Scottish, and her dog Charlie who is not nearly as feisty as Emily.
Mavis hopes to open john st., Halifax one day.
Mavis is responsible for steering the integration of production across our clients for digital, broadcast and print advertising. She inspires us and our clients to embrace change and use emerging technologies to create better relationships with consumers. Mavis has spoken at digital forums like NXNE, DX3 and HPX, and her work has received awards at global shows like TED, SXSW, IAB, and the Webbys. She sits on the ICA Interactive council and helped renegotiate the collective bargaining agreement with ACTRA. Mavis dreams of opening a Halifax office so she can get back to her niece and nephew before they stop thinking she’s cool. Mavis blogs incessantly at www.theblogofjohn.com.
john st. is a creative collaborative that uses digital, social, advertising, technology, PR and design to make our clients' brands unignorable.